playbook
Grow My Revenue
Diagnosed growth constraint with targeted 90-day action plan spanning pricing, acquisition, conversion, or product-led growth
Revenue plateaued.
How it runs
- vault-preflight → verify client context completeness and flag blocking gaps before proceeding
- icp-discovery → define or refine ideal customer profile for primary revenue stream
- product-marketing-context → establish positioning, messaging, and competitive landscape
- Review ICP and positioning — confirm accuracy before diagnosis
- growth-scaling-playbook → diagnose growth stage, identify binding constraint, and recommend 90-day focus
- Review diagnosis — confirm binding constraint and select 1-2 routes below to maintain focus
- Integrate outputs into 90-day action plan with 3-5 priorities, owners, deadlines, and success metrics — update crm-pipeline with any new deals or stage changes
- pdf-report → generate branded PDF of the 90-day action plan with diagnosis summary, route outputs, and priorities
What it needs
- Business name and industry
- Current annual revenue and growth rate
- Top 3 revenue concerns (in the owner's own words)
- Team size and available capacity
- Budget for growth initiatives (if any)
- Current sales/marketing channels
- Biggest recent win and biggest recent loss
What you get
- ICP Profile.md
- Growth Diagnosis.md
- Route Deliverables.md
- 90-Day Plan.md
- Branded Report.pdf
